Thursday, January 28, 2010

What You Said…. (PECCTAV Survey)

Some interesting information was garnered from the recent member survey.
Thank you to everyone who participated.

Here are some of the highlights:

77% of the businesses surveyed have less than 4 employees.

Top 3 categories members identify with?
Young Business Person, Women in Business, Experienced Business Person.

Method of Communication?
Email is the preferred method of communication (98%).

Main reason members joined the Chamber?
#1 reason - Access to information (E-blast, Web etc)

A close second is - Discounted Advertising; Seminars and Speakers; Meet & Greets; Ontario Chamber of Commerce and Advocacy.

How important are these services?
Website (www.pecchamber.com) -Very Important Service.

Important Services – Meet & Greets; Chamber Affiliations; Media Access; E-blasts; Newsletter; Online Directory; Access to Information; Access to government and community Info; Business Excellence Awards.

Neutral: Advocacy Work; Other Networking Events; Seminars & Speakers; Ontario Chamber updates; Discounted Advertising; Group Home & Car Insurance, Group Health Insurance.

Not Important: nothing reported.

PECCTAC’s performance?
Excellent performance – website and e-blasts

Good performance – Advocacy; Meet & Greets; Networking; Chamber Affiliations, Ontario Chamber updates; Newsletter & online directory.

OK performance – Seminars and Speakers; Discounted Advertising

POOR – nothing reported - thank heavens!

Would you recommend the Chamber to another business?
81% of members surveyed reported they would. The remaining said maybe.
HMMMMM!

Do you support HST?
77% reported: NO
11% reported: YES
The remaining reported they needed more information.

Accommodation Sector Answers
47.8% reported they are open for business May to October.
43.5% reported they are open for business year-round.

2009 Occupancy?
31.8% reported over 75%
31.8 percent reported 50 to 75%
27.3% reported 30 to 50%
9.1% reported less than 30%

Was your occupancy in 2009 an increase over 2008?
50% reported yes and 50% reported no.

If you answered yes what was the main reason?
55.6% reported PECCTAC referrals.
44.4% reported AAPEC
44.4% Increased advertising

What was the main reason you believe caused the decrease in occupancy?
100% reported Economy.

Do you feel PECCTAC’s referral service is working for your business?
47.8% report yes
13% report no
39.1% report maybe

Where are your customers coming from?
83.3% report Toronto & Area
66.7% report Quebec

AAPEC Members
Do you feel the online reservation and availability system is working for you?
58.8% report yes
23.5% report no
17.6% report maybe

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